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JAOTW was up against Madonna, Duffy, Portishead, Sam Sparrow to name a few. These are HUGE acts who sold millions last year. For Scooter to out-sell these artists was not luck, nor was it a clever realease date... it was down to the fact it was promoted well.

In that case, objurgating AATW on UTROTTs poor sales figures in the UK is entirely justified by their negligence to promote the album sufficiently enough so as to raise awareness of its availability on British soil? Splendid. I didn't think we were being unreasonable when we pointed this out a few pages back. I'm still convinced that AATW are relying on the success of JAOTW to initialize a gradual proliferation of album sales- a plan of which is clearly backfiring. I still haven't seen a single bit of promotion. I rarely ever watch Clubland TV, but I do watch some of the most popular shows on UK television; the perfect opportunity to capitalize on advertising if you ask me, and that hasn't happened to the degree where it can truly make an impact. I'd like to say give it time... There's got to be a limit though. Who would you say the key demographic is? If it's a teenage audience you're looking to attract, there a number of great slots that could be monopolized to their advantage. It's not rocket science.

It's upsetting to see though. It truly is. An album that is far too outlandish to be taken seriously takes the nation by storm, while an album of superior quality is left to go ahead unnoticed. It's a grave injustice, one that we should of detest with fury. It's monstrously unappreciated and AATW don't really seem to give a damn. I'm going to have to go ahead and contradict you a little bit here Nic when I say JAOTWs success was formulated on a lucky set of breaks more than anything else. Promotion surely helped the incredible surge of album sales, but I was grossly disgusted by the commonality and repetitive nature of the genre they themed the album around when it was first released. I cannot even begin to comprehend why anyone finds that album even remotely enjoyable. The second CD was the only attractive bit of content from my perspective. I know music is about taste, but, come on... Additionally, as Steve C said above, the album was also combined with some of Scooter greatest tracks. I saw no need to purchase it on account of having all those tracks in my possession, but a great deal of new fans don't-- so including this in the package was ingenious.

Whatever the case, I think there was more to it than promotion. The mondo sale count could also have been curiosity. It was cheap after all, so I wouldn't be so quick to rule this out. We could probably speculate about this all day! However, clearly promotion should be prioritized more than anything else to at least ensure the new album doesn't go down without a fight. Scooter deserve that little bit of popularity again. Their come back was far too minuscule to even qualify as a 'come back'-- AATW should be picking up on this. Get it together guys!

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You see Dom, that's why I like having you here. You have a level head

Right back at you buddy.

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On reflection, I can agree there were some lucky breaks that contributed to the success of JAOTW, BUT... I don't think it would have sold half as many copies if it weren't advertised on TV when it was. As good as the package and price was if people didn't know about it they wouldn't buy it. We had a similar discussion with TQIWITQ.

To tell you the truth, I'm still flabbergasted by reception that the album received here. Why didn't the TSTE achieve such a grand level of prestige? Purely based on quality alone, The Stadium Techno Experience trumps the quality of Jumping All Over The World without subjective intervention. Putting the disproportionate amount of promotion to one side, JAOTW should never have been aggrandized in my opinion. If it had brought back Scooter, then maybe I would have felt a little differently. Seeing UTROTT flunk like this just reinforces my belief that this album was astronomically lucky in attaining its certifiable platinum status. It's almost as if Scooter are being misrepresented-- if that makes sense? If there success is to based around anything, then it should be fortified around the latest release. While it isn't the greatest album to be distributed by the guys, it still kicks allot of ass!

Promotion is obviously the culprit here. I couldn't agree with you more! While there are other factors that precipitated its number 1 chart entry in the UK, the advertising aimed around it exacerbated the abominations name into thousands of households. Just imagine what UTROTT could achieve given the exact same treatment? It's for this reason that I think these turns of events are completely objectionable. I'm not going to restrain myself from laying the blame on AATW for this-- it is their responsibility to promote this album Sandra, wouldn't you agree? Who else is at fault here?

I'm sure a few people will tell me to shut up and just be thankful that they received some British publicity. I just don't see it that way...

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I have a feeling that if JAOTW had the same type of promotion that
UTROTT had it would have sold similar quantities. 8000 units isn't
exactly a big number, that's a small town. This album certainly doesn't
have the momentum to get an award which really grinds my gears. I like
JAOTW but this new album makes the last look pathetic (but there's
still a few I love).

Indeed. Actually, given that a large quantity of the sales that are based around the success of Jumping All Over The World, I think without the promotion that that album would have done horrendously. If that hadn't made gold or platinum, UTROTT probably wouldn't have even been shipped. What would of been the point after all? Fortunately, AATW have something really grand to work on here, but they are failing in every respect to capitalize on the magnificent recognition that they received with the JAOTW album. Could this be an issue of finance? I honestly don't know how to reconcile this any more.

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My bad, I haven't read all of this thread, I have a habit of joining in late.

No harm done! If you had have seen it, this discussion wouldn't have evolved.

It's as if the album doesn't even bloody exist! Without the prior knowledge of their presence in Germany and the infamous award inundation closer to home, the UK consumer is at a severe disadvantage. Now that promotion hasn't been fulfilled to serviceable levels, sales are likely to be upheld by those already familiar with their music, those close to them, and the accidental act of a customer literally just happening to stumble upon it. This is not the recipe for a successful enterprise-- quite the opposite, and very shameful indeed. I'm unfamiliar with their competition here, but I can't imagine them to be any worse than some of the top acts. Mainstream music is here has always been pathetic. Unfortunately, the charts represent the most demanded pieces of music.

I purchased my UK edition of UTROTT yesterday. Like a couple of other members here, I was expectantly disappointed about the presentation of the package. It looks cheap. I also think the bonus DVD with all their single videos is the most redundant bit of content imaginable. All of these video are accessibly open to Youtube users everywhere-- meaning that this extra bonus disc doesn't provide that much incentive. It would have perhaps been a little more favourable on the Jumping All Over The World album, and the idea of re-releasing their single releases in an effort to bring Scooter back should be commended. Consumers should be buying this album on the already well established favorability that the last one generated. However, like Nic pointed, the albums are completely different. I've failed to detect any such aforementioned familiarity myself. Thank goodness for that by the way! Although this could be another reason for its low sale figure. We can only speculate.

Maybe there is hope in the UK tour if that is to go ahead as planned. Perhaps even another single release from the album will lead to its blossoming. I really don't know... I hope that they've changed their minds about releasing TSAMH though. That'll be a disaster. I'd recommend they release Ti Sento instead. A more powerful and hard hitting track-- a little more preferable. Not to mention the safety aspect of it all. TSAMH just pushes the tolerability to dangerous levels, as evidenced by its poor performance in Germany. There are probably a myriad of other reasons why this release flunked too, but I think the experimental gamble is the ultimate culprit.

Constantly reminding the public about the sucess of JAOTW in the UK charts wouldn't hurt though. I have the distinct feeling that playing The Logical Song during the advertisement for the promotion of the bonus DVD would do a bit of good too. As much as I hate it, that track is synonymous with the band here. It was quite chilling to see fans sing along with HP on the clubland tour.